Dealmaker LA

Media Events & Conferences


When?

May

12

Wednesday May 12, 2010

6:00PM - 9:00PM

Where?

View Address in Google Maps

Creative Artists Agency (CAA)

2000 Avenue of the Stars
Los Angeles CA 90067

View Large Map | Parking & Instructions

Landing a deal with a big name brand could mean instant-fame for your startup. From massive distribution opportunities, to boosting your credibility and cool-factor, inking a deal with a successful brand is on many startups' wish lists. On the plus side, innovative startups can bring a lot to the table when it comes to helping brands increase consumer reach and engagement in our increasingly digital world.

Many consumer brands have experimental marketing budgets to try their hands at virtual goods, casual gaming, social media promotions, interactive advertising, and more; and you could get your hands on a slice of that pie. But how do you get your foot in the door, what are brands looking for, and what does a 'good' deal look like?

SPEAKERS:

MODERATOR:
Vince Thompson, Middleshift and author of the business bestseller, Ignited

In this Strategy Series, we'll talk to brand representatives about how you can call them a "partner" and land a deal that's as good for you as it is for them.

  • What are brands looking for: Engagement? Innovation? A new audience?
  • Negotiating power: What can your startup bring to the deal?
  • Getting in the door: How does a scrappy startup like me land a meeting - and who's the best exec to talk to?
  • Culture Clash: How to find balance between your fast, scrappy startup and the large corporate giant.
  • Inking the deal: From licensing to revenue-share deals - what do deals look like, and how you can avoid getting burned.

Parking Location & Instructions

Self-parking | $10

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Conferences & Roundtables

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Jeff Clavier

Founder, SoftTechVC

Dealmaker Media brings together some of the most interesting and innovative minds in the Silicon Valley. The network is one of the best in Silicon Valley, and it takes a lot for me not to attend one of their events.

Peter Pham

CEO, BillShrink

Surviving and succeeding in both LA and Silicon Valley has a lot to do with your network and support base. Learning from peers, mentors, and other successful individuals is all part of personal growth and Dealmaker Media is an essential part of that network.

Ravi Simhambhatla

VP and CIO, Virgin America

Dealmaker Media has clearly succeeded in filtering out the noise around technology and innovations, and in highlighting meaningful, relevant and sustainable technologies and technology companies. This is an invaluable and highly recommended partnership for technology executives who are constantly besieged by fiction rather than fact.

Tim Chang

Principal, Norwest Venture Partners

"Dealmaker Media has a been a terrific partner to work with in terms of seeking out the best-of-breed emerging startups - unlike many "flavor of the year" conferences, Dealmaker's Under the Radar conference goes to great lengths to truly source qualified and compelling next-generation founders."

Andy Kleitsch

Startup CEO, Billing Revolution

"Dealmaker Media's events are top notch. The level of exposure and credibility we now enjoy has exceeded our wildest expectations."

Kent Goldman

Principal, First Round Capital

"Dealmaker's community and conversations stand out for their quality and depth. Through it, I've developed relationships with both entrepreneurs and VCs whom I otherwise wouldn't have met."

Sunil Dhaliwal

General Partner, Battery Ventures

Under the Radar always attract the best investors, IT visionaries and elite startups. It continues to be the single best event for networking.

Luke Kanies

CEO, Puppet Labs

"Under the Radar was a great show to highlight Puppet Labs, and especially our strength in the cloud. The meetings I had with industry peers, investors and press as were extremely valuable. I would definitely recommend this show to any early stage startup." Luke,

John Quinn

VP Engineering, Digg

"The under the Radar conference is a great way to quickly come up to speed with the latest activities of the companies floating in the stratosphere of the cloud computing revolution, and connect with their key players."

Andreea Enache-Thüne

VP Games & Digital Distribution, Marvel Entertainment

Unplugged was by far one of the best industry events I have attended in a long time.

Daniel Rosen

Head of AKQA Mobile

“I thoroughly enjoyed Under the Radar, it was brilliant. This really does set the benchmark for mobile technology events. There was a great selection of companies taking part, which of course makes or breaks such an event. Both the caliber of companies and diversity of offering was well chosen.”

Richard Ting

VP & ECD, R/GA

“Under the Radar is an excellent event. I tell everyone that it is probably one of the most valuable and interesting mobile events in the U.S.”

Joe Weinman

Strategy and Emerging Service, AT&T

“Wouldn't it have been nice to know about eBay or Google just as they were getting started? Under the Radar gives you that opportunity, bringing together a thoughtful mix of CIOs, investors, business development and other industry execs, analysts, and media into an entertaining and insightful high-speed short-form blitzkrieg of information and ideas. As these startups finish coming in Under the Radar, it means that they'll either soon be shot down, or accelerate to new heights."

Spencer Hunt

VP, Sony Pictures Television

"I can't say enough good things about how well constructed the Unplugged event was to effectively break up the natural clicks that can easily form. It was great seeing some old colleagues, and even better meeting new ones, who I already have follow-up calls planned, and hopes for some lucrative relationships."

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